RunwayAI Virtual Film Festival

Future of Co-Creation

Overview

This project is a RunwayAI-branded virtual film festival hosted on Roblox, where artists can create videos on-site using RunwayAI and share their work in a community setting. The assets created during the event will be featured on a website for the public to access in the future.

We want to bring crowd wisdom into the film and entertainment industry through an annual event that connects artists and visual content creators.

Project Duration

2 weeks

Tools

Unity, Rhino 3D, RunwayAI, Figma

Collaborators

Max Stockdale, Yash Mittal

My Role

Developed creative concept; visualized space in 3D; generated Runway content for renderings and video editing; edited commercial

Insights

  1. Traditional film festivals are often exclusive; hosting a film festival in a virtual space can break down the barriers and allow people from different locations and backgrounds to participate.

  2. Runway AI has numerous features to produce visual assets of different styles (e.g, anime, retro, hyper-realism..), which correspond to various content genres. Showcasing Runway-generated content can promote the product’s versatility and capability.

  3. GenAI lowers the barriers to visual asset creation. Traditional filmmakers and digital artists could explore how AI augments their creative process and gain insights into emerging trends in GenAI-content.

Creativity

Community

Inclusivity

Pre-Event Promotion

Note: some video footage are made by uploading rendered stills and text descriptions onto RunwayAI.

Event Space

Post-Event Touchpoint